Information and Communications Blog

Web Solution: Hosting From a Popular Portal

The year 2006 was filled with many challenges as competition for
traffic heightened during the Christmas season and the holidays.
Catholic web sites and blogs with purely information as their
service had to contend with other web sites that are purely
commercial and merchant in their business. Since much of those
who use the Net are searching more for tangible items
rather than information, they migrate to the merchant and
e-commerce web sites.

One solution so that small web sites may not be snowballed under
all that competitive activity is to opt for a web hosting
solution from a popular portal such as Yahoo! In the Search
Return Digest #110, it quotes,

“Google was not, however, the most visited website in 2006.
Google was third according to Nielsen NetRatings. Yahoo! was the
most visited website with 354.5 billion page views. After
MySpace in second place with 250.7 billion, Google reached 147.7
billion views.”

This report by Search Return tells us the popularity in terms
of page views in general. It does not however reflect in what area
of excellence each of the top three web sites have their
strengths. Yahoo! topped the Nielsen NetRatings because its
services have diversified into many directions and is generally
geared to serve a very wide section of global society.

This web site was fortunate to survive the neck-to-neck driving
of traffic in order to meet its goals. But it was able to do
so with the help of the popularity of the Yahoo! portal. When
we examine our web site statistics, we discover that many of
our top referrers to our site came from Yahoo!, particularly
My Yahoo! [in the case of our rss feeds], dsl.sbc.yahoo.com,
dial.sbc.yahoo.com, home.verizon.yahoo.com. In fact, what
continues to help us retain the core number of traffic we
needed to meet our goals last December 2006 may have been
due to Yahoo!’s referrals.

So if you are still deciding on what web hosting service to
use for your Catholic web site or blog, pick a web hosting
service from a very popular portal like Yahoo! Aside from
the visits you will obtain from the majority of searches
done in Google and other search engines, Yahoo! portal can
help keep your core web site traffic intact with referrals
from its portal services. Learn more of what Yahoo! Web
Hosting can do for you in our Web Solutions section of the
web site.